How Clovia started their E-commerce (D2C) brand | Lingerie बेचकर बनाई Startup #FoundersUnfiltered

Want to start your D2C band? This video will help you. In this video Clovia Co-founder Neha Kant will share her journey. Ideation, Execution, Marketing and product development. Watch the video to know more. Neha is a Delhi University (Miranda House) graduate and holds a masters in management degree. After a decade of experience in corporate India, where she led business for some big names, she decided to start on her own to address the absence of peppy, spicy, sexy yet comfortable wear in the Indian innerwear market. She is responsible for driving its sales and operations across Channels and Geographies. Her mantra – lingerie is a critical part of your wardrobe and it doesn’t need to be drab and boring. Clovia’s website: https://www.clovia.com/ Use code ASKSAHIL20 on check out to get 20% off. No min purchase. Clovia’s Twitter: https://twitter.com/cloviafashions?lang=en Clovia’s Instagram: https://www.instagram.com/clovia_fashions/?hl=en Clovia’s App link: https://play.google.com/store/apps/details?id=com.ipragmatech.clovia.shop&hl=en_IN&gl=US Neha’s Linkedin: https://www.linkedin.com/in/kantneha/?originalSubdomain=in For Shorter clips from this Session: https://www.youtube.com/channel/UCyTcGfVEMjBGzgfWTcUcAmw/videos Books Recommendation: A Short History of Nearly Everything- https://amzn.to/3udDBSL Bryson's Dictionary: for Writers and Editors- https://amzn.to/3uapgqh The Fountainhead- https://amzn.to/3aU0XVI Buddhist Monks from Tibet- https://amzn.to/3nFciys The Collected Autobiographies of Maya Angelou- https://amzn.to/3t92e1F 2019: How Modi Won India-https://amzn.to/3f0xxa3 The Election That Changed India-https://amzn.to/3gUZTF4 Timestamp 0:00 - Introduction 1:17 - How did you get the idea? 6:13 - Who all are the co-founders? 8:35 - Initial Investment 9:04 - Was the business online in the starting? 11:04 - Marketing 18:27 - Bringing mentors on the cap table 19:40 - Managing personal and professional life 21:21 - Innovative Marketing Ideas 26:09 - Sahil sh